December 22, 2015, 2:41 am
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Structure Design: Mat Bogust,
THINK PackagingClient / artwork / production:
ICGProject Type: PR release
Location: New Zealand
Packaging Contents: Trainers/shoes
Packaging Materials: E Flute corrugated
Step in to these running shoes and you'll rethink everything you know about what fast and comfortable feels like. They're built with boost™ for incredible energy-returning cushioning beneath your feet without adding weight or sacrificing ground feel. These shoes feature a breathable Primeknit upper for a flexible and supportive fit. With a STRETCHWEB outsole that enhances the energy returning properties of boost™.
The idea behind this packaging was to create movement within itself, demonstrating the energy taking over.
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December 22, 2015, 3:10 am
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Agency:
UPRISEProject Type: Concept
Location: Moscow, Russia
Packaging Contents: Beer
Agency «UPRISE» has developed the conceptual design of craft beer "Morskoe" (connected with the sea), with its unique style and own history.
This project expands the vodka brand "Morskaya", bringing it into a new category - beer. The range of beers "Morskoe" consists of three varieties, each of which has the original name.
The author of the concept, creative Director Alexey Astakhov, says: “There are no former seamen. I served in the Northern Fleet and the sea spirit will always be with me. Sea for me is the myths and stories; this is a legend about terrible monster Kraken which take down ships; about seamaids that allure sailors, about old lighthouse showing the way to the bank. If you heard such story at least once, it will never be forgotten – all of this has inspired us to create interesting and unusual beer, which also has its own history.
The bottle form of beer “Morskoe” reminds the mooring bollard, and the label - shoulder straps of seamen. Through the use of the kraft paper and the unusual labels fixture with twine, it creates unique "Nautical " temper of the brand, qualitative and natural.
The entire range consists exclusively of dark beers: red velvet, dark strong beer and dark non-filtered beer. Naming of the product line also reflects a nautical theme and linked to the classification of the storms on Beaufort wind scale: "number 3", "number 7" and "number 9".
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December 22, 2015, 3:46 am
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Agency:
The Comeback StudioPrinting and handling: Darras Bros
Project Photos: Office Communication Consultants
Project Type: Produced, Commercial Work
Client:
PelasgaeaLocation: Athens, Greece
Packaging Contents: Olive oil, Olive Paste, Tea, Honey
Packaging Materials: Paper
Following the brand guidelines of Pelasgaea and Pelasgaea Deli, we've created a special gift box for their premium customers. The box holds a 500ml Anthia Exrta Virgin Olive Oil, Anthia Olive Paste, Notio Leaf tea (also designed by our studio) a great honey and a lovely sea salt tin can. Everything is based on the "leaves and seeds" pattern. Logo is printed on sliver foil and we also added an orange belt for extra contrast but also for security reasons.
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December 22, 2015, 7:39 pm
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Designer:
Maria Veronica De GuzmanProject Type: Student Project
School: Universidad de las Américas
Course: Art direction
Tutor: Ramiro A
Location: Quito
Packaging Contents: Eggs
Packaging Materials: Cardboard
Eggs can be easily broken when carried from one place to another and usually don't have an eye catching package. The main challenge was to create a unique and creative egg package that will be useful, attractive and functional. The package design has a cylindrical form and it is made with recyclable materials such as cardboard. It can be used as a beautiful 7 eggs container for your kitchen. Additionally, the second part of the project was to create an eggs brand; "Wove" is a combination of letters and sounds of "huevo", which means egg in spanish. The package has a retro country look with a graphic that includes the straw (where hens lay their eggs) and eggshells cut in halves.
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December 22, 2015, 7:40 pm
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Agency:
Clёver BrandingProject Type: Produced, Commercial Work
Client: Hladokombinat Zapadniy
Location: Moscow, Russia
Packaging Contents: Jam
Packaging Materials: Glass, aluminium
Tatel — new brand for Hladokombinat Zapadniy. There are different tastes of jam on 9 SKU.
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December 22, 2015, 7:51 pm
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Agency:
Antonia Skaraki A.S.Project Type: Produced, Commercial Work
Client:
Piece Of GreeceLocation: Athens, Greece
Packaging Contents: Pasteli
Packaging Materials: Plastic, Paper
The little things in life lead to the greatest pleasures. With every "Piece of Greece" we combined/collected all the traditional greek delicacies piece by piece so that you always have them with you! A mosaic of memories, flavours and tastes passed on through generations. A piece of Greece in every bite!
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December 22, 2015, 7:53 pm
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Agency:
CandesignDesigner: Ana Lisa Luças
Project Type: Produced, Commercial Work
Client:
Fabrica de conservas La GondolaLocation: Lavra, Portugal
Packaging Contents: Fish
Packaging Materials: Paper
We created a new packaging for Lidle's seasonal promotion in discount supermarkets.
The La Gondola brand is one of the remaining traditional canned fish factory in Portugal still using the "pre-cooked" method. This process ensures the production of top quality food.
Candesign advised the client that a new image had to be developed to avoid confusion and not losing consumers who want to have different products that are not available for discount. So the challenge was to have a strong image that it will be recognized as a La Gondola product but at the same time to be completely different, with a new La Gondola logo for just hard discount.
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December 22, 2015, 7:55 pm
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Agency:
Plan B Creative TeamArt director: Maya Agassi
Creative director: Max Gat-mor
Project Type: Produced, Commercial Work
Client: The wine story - private label
Location: Israel
Packaging Contents: Wine
Private wine label design for the "The wine story"
The first wine in the series is -Blanc de Noir. Blanc de Noir , the French term meaning for “white wine from red grapes.” In particular, the phrase is used with twines that are made entirely from the pinot noir grape.
Blanc de Noir wines produced in a process were the skins of the grapes are removed from the juice after the grapes have been pressed. This technique prevents the pigment in the grape’s dark skin from transferring too much color to the wine.
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December 22, 2015, 8:02 pm
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Agency:
GrantipoCreative Direction: Sergio Daniel García
Project type: Produced. Commercial work
Client: Zarro
Location: Madrid. Spain
Materials: Glass
Zarro has developed a unique formula, a unique Vermouth, which, alluding to the product’s strong personality, has been brought to life with a sober packaging style, with a dignified touch of well-earned renown.
In terms of industrial design, this slender bottle has been created exclusively for Unico Vermouth.
The Gran Reserva limited edition has been elaborated with the finest vermouth and infused with a selection of aromatic herbs, then macerated in oak barrels.
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December 22, 2015, 8:03 pm
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Agency:
GrantipoCreative Direction: Sergio Daniel García
Project type: Produced. Commercial work
Client: Pafritas
Location: Madrid. Spain
Materials: Glass, paper
Savoury crisps have become a highly-sought after appetizer option and it's time to recognize their dignified status as such.
At Gratipo, wanted to provide the product with an image of quality, realizing their full potential.
With verve and determination, we have created a truly noble range identity for the entire family.
Honouring the potato skin crisps savoured by the Empress Josephine Beauharnis, straws-cut potato crips that delighted the Marquis of Marés and the strongly-salted sunflower seeds that satisfied the appetite of the Duke of Valentinus.
A product of the highest quality, brought to life for the tastes of the most demanding classes.
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December 22, 2015, 9:27 pm
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Agency:
Sand CreativeCreative Direction: Sean Harvey
Project Type: Produced, Commercial Work
Client:
Goody AlesGoody Ales Brewers: Karen and Peter Goody
Location: Kent, UK
Packaging Contents: Beer
Packaging Materials: Glass
Good Cheer is an award winning Kentish beer from the Goody ales brewery and we illustrated two clinking glasses to celebrate this fact.
The muted warm grey background sets off the two vibrantly colourful sleeves that hint at the eccentric characters celebrating.
Cheers!
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December 22, 2015, 9:51 pm
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Agency:
Apus AgencyCreative director: Vitalij Afanasiev
Art director Vladimir Isaev
Project Type: Produced, Commercial Work
Client:
Biji Coffee CompanyLocation: Moscow, Russia
Packaging Contents: Coffee
Packaging Materials: Plastic
Apus Agency has created an identity, packaging and website for a company distributing the superior grades of the fragrant coffee from unique parts of Indonesia.
The representatives of the company are traveling hundreds kilometers around Southeast Asia in search of unexplored coffee plantations and meeting with farmers to present their marvelous coffee that has never been on Russian and European market. For now Biji Coffee Company has put on sale three high grades of arabica coffee, that can be found on their interactive website as well as on the shop shelves.
«The main part of the project is a dialogue with a customer. Every package of coffee depicts a picturesque portrait of a man who has grown it with his own hands.
The audience we refer to is modern coffee-lovers who are passioned about traveling, Asia and high-quality products. The result is quite simple, remarkable and inspirational».
Enjoy your coffee!
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December 23, 2015, 2:39 am
Agency:
Tropèl il·lustracióPackaging Content: Matchsticks
Location: Barcelona, Spain
Collection of four match boxes designed as a Christmas gift.
The series include three Magic Kings and a drum that interacts with the matches inside the boxes. The set is presented in a pack that also includes the traditional letter addressed to the Kings.
The first edition of 100 boxes was produced and printed manually.
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December 23, 2015, 9:18 pm
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Agency:
Dmowski & Co.Creative Director: Gustaw Dmowski
Project Type: Produced, Commercial Work
Packaging Content: Tea leaves
Location: Warsaw, Poland
We were commissioned to create a identity for a new tea brand design. The assignment included units such as: logotype, monogram, packaging stickers and stationery.
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December 24, 2015, 1:34 am
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Agency:
Maxime GenierProject Type: Student Project
School: Lim'Art
Course: Bachelor - Graphic Design
Location: Bordeaux, France
Packaging Contents: Crisps
Packaging Materials: Paper
Noisy Tractor is a new English brand who gonna make so noise with their new hand-cooked crisps ! This project consisted to create a packaging series for this brand. I wanted to make something clean and appreciable by everyone.
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December 24, 2015, 2:04 am
Agency:
ILL&MATESProject Type: Concept
Location: Ukraine
Packaging Contents: Wine
We needed to make a special presents for our clients and team members on Christmas holidays. With those presents we decided to help art directors and illustrators to come closer to each other, and understand what they think about each other. It was some kind of research, which made to smile everybody. We asked art directors to describe how they saw illustrators in a few lines. The same question we addressed to illustrators about art directors. We summarized received information and saw several bright types of our characters in this experiment. These characters were drawn and placed on the label of the wine bottle. On the bottle package we placed the description of this research. Enjoy the result!
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December 24, 2015, 2:05 am
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Agency:
DDVBProject Type: Produced, Commercial Work
Client: Ochakovo
Location: Moscow, Russia
Background:
"Ochakovo" brand is a recognized market leader in kvass segment. It made only from natural ingredients according to the classical technology of fermentation. The beverage has the highest level of knowledge, consumption and loyalty in the category.
In order to strengthen the reputation of the leader, "Ochakovo" has decided to make an unusual offer to the market - a limited edition of "winter" series of kvass. According to the manufacturer, "Ochakovsky" could become a good choice not only for outdoor activity, but also for people, who wants to quench a thirst with tasty and healthy beverage.
Challenge:
To develop a "seasonal" packaging design, that maintains the basic elements of the visual image of the brand and gives it a special "winter" mood.
Solution:
Despite the fact that winter in Russia is a six month-long season and snowstorms and cold are the source of many jokes, we always look forward to this magical and beloved season. Winter for us is the time of joy, celebrations and outdoor activity. And it’s no wonder that more than 100 venues have been opened in Moscow. There you can have a great time with your family or friends - sledding, skating and skiing, playing snowballs, making a snowman.
In this special "winter" design of kvass we decided to reflect the "centre of attraction" of active and positive people. So, very bright cartoon characters appeared around the "O" letter, that has become the main “Ochakovo” element. All of those characters united with common winter mood and fun. You can see someone skiing or sledding, some girl, that drawing beautiful pattern with her ice skaters, or you can see a noisy children with red cheeks, that playing snowballs.
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December 24, 2015, 2:05 am
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Agency:
Titov DesignDesigner: Sergey Titov
Project Type: Concept
Location: Belarus, Gomel
Packaging Contents: Milk
Packaging Materials: Pure-pack
We have done a little different packaging design of dairy products. The plot - a cow, which was kidnapped by the aliens. The classic story, a little bit of irony, pure and simple graphics.
This design, in the first place, would be interesting for the people of young and middle age. For this category of consumers not only product quality matters, but also its visual image.
Many manufacturers of this product category is quite conservative and rarely dare to experiment. We propose to make an unusual package, which would quickly find your target group.
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December 24, 2015, 2:05 am
Agency:
MontangieDGProject Type: Produced, Commercial Work
Client: Cultivos Dorrego SA
Location: Bahía Blanca, Argentina
Packaging Contents: Oil
Packaging Materials: Paper
Oliva Sasoia is a unique olive oil, especially because it comes from a soil with very specific characteristics, as is that of Dorrego, Buenos Aires (ARG).
The presentation requires an identity that reflects their origin and quality.
So we worked on the development of its brand, which makes direct reference to the raw material, and uses a robust, strong typography, as indicated by the sasoia word (referring to the term "Sasoi" strength in Basque) but delicate serif.
The packaging was built based on an oil drop, whose continuous sense of falling, it gives dynamism and clear reading descending order .
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December 24, 2015, 2:06 am
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Agency:
Mokalache.DesignProject Type: Produced, Commercial Work
Client:
Muse Chocolate ConceptLocation: Beirut, Lebanon
Packaging Contents: Chocolate
Packaging Materials: Luxury paper, Copper hot stamped
In time for the Holiday Spirit! Here are the new Xmas line designed for Muse Chocolate Experience. An elegant and luxurious line of prepacked delicious gifts! Happy Holidays!
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